The online population grew 10% in one year
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The audience measurement institute Médiamétrie has just released the latest figures from Internet audience in France for the month of November 2006. First lesson: the online population grew 10% between November 2005 and November 2006. More than half of the population aged 11 and over, or 28.37 million French citizens, were connected in November 2006. In addition, 19,691,000 Internet users have broadband access at home. The Internet population connected broadband is up 30% compared to November 2005, with 4.513 million users and more in one year.
In the third quarter of 2006, over 13.5 million French homes are equipped with a microcomputer. The number of households with increased 10% in one year. Always the third quarter of 2006, more than 4 homes in 10 (42%) have Internet access, against more than a third (35%) a year earlier. Therefore 10,881,000 households have Internet access, with an increase of 1.897 million additional households over the third quarter of 2005.
In the Top 30 most visited sites in France, Google prances lead with 18,728,000 unique visitors in November 2006. The search engine is in second place followed by MSN / Windows Live, which accounts for its share 13,921,000 unique visitors. In third place we find the site operator's Free with 13,366,000 unique visitors. Yahoo ranks only fifth with 10.331 million unique visitors, behind Orange account 13279000.
In November 2006, a period of preparation for Christmas "l, retail sites online * GPs were visited by 15,990,000 unique visitors. An audience that grew by 28% compared to November 2005, 3.5 million unique visitors in one year. Time spent on online retail sites generalists remains unchanged from one year to another to 56 minutes per unique visitor in the home and / or the workplace.
* These sites correspond to the sub category "retail" category "multi-category commerce" and does not include the travel sites and sites selling only hardware.
